The Anthro version used all one color wooden beads, but my pack came with these three colors and I didn't want to buy three packs of beads just to have enough of the brown color. The beautiful thing about recreating? You can do whatever you want!
Pinch the end into a tight ball and wind thread around several times. Make your strands various lengths. I used 25 beads for the first row, 28 for the second and 31 for the third.
That's it! Pretty easy, huh? Now go get a scarf and make one for yourself! =)